In this post, we want to help you take the proper brainstorming steps to make your logo for your business; first impressions are everything for people.

Online first impressions come from our social media profile pictures. What’s that one picture that you’re okay with the entire world seeing now for companies? A first impression is often made from a logo.

Yes, a simple logo

It can either direct an individual towards or away from an entire company as pictures do with people, the average person might not realize it, but logos are also representations of what a brand stands for, everything from its values to its mission to its story this is why it’s crucial to have the right logo for your brand, so where do you begin don’t fret.

In this post, I’ll give you some ideas to help you realize your perfect

logo, let’s get started.

brainstorm your design ideas

Brainstorm brainstorm brainstorm I cannot say anything while it seems so obvious and easy. I have a couple of pieces of advice to ensure you’re making the most of your time. First, find the right time to sit down and let your creative juices flow for me. It’s often right when I put my head on a

pillow to close my eyes and go to sleep for others. It might be when you’re on your way to work with a coffee in hand then whenever you’re feeling the most creative.

Let it rip. Do your best to stay focus in avoid distractions. Brainstorming can often lead to a chain reaction. Once an initial idea comes to mind, more will start flooding in, and hey, don’t just let your ideas hang out in your head. Put your thoughts to paper whether a brilliant

idea or something that you’re a little hesitant about making a note of all of your ideas will come in handy later on down the road, and lastly, when you’re all tuckered out from your brainstorm session, let your thoughts marinate, get away from it for at least 24 hours, and then revisit your ideas.

You’ll have fresh eyes, which will help you decide what will or will not work for the branding portion of your brainstorm. A challenge for any company is determining its brand. What’s the story? What are the goals moving forward? Is there a mission statement? What does your brand stand for? These are all crucial questions to answer.

When deciding on a logo that resonates with your brand, it’s okay if you don’t have the answers to these questions just yet because, after all, that is what I’m here for.

So I have an easy method to help you get on a brand.

First, write a list of adjectives that you feel best to describe your brand. For example, maybe your brand is delicate mature, unique, and original. Please write a minimum of 25 adjectives to start before narrowing it down to the five that you feel fit best.

Next, write down how you want people to think about your brand; maybe you will need others to see your brand as fearless or dependable or adaptive to create the ideal perception for your brand.

Convey emotions

What emotions do you want to instill in others from your logo so they are excited to feel a sense of calmness? Maybe you want them to feel all warm inside whatever the case perhaps this will help shape your design later on now that you know the feelings that you want to create an inspiration board, you might be asking yourself in my answer to that is yes, it’s just like Pinterest find designs, colors, fonts images styles anything in the design world that grabs your attention and put all those inspirations into one place like on a physical poster board.

So later, you can identify trends that you like the most as you’re looking for inspiration. Keep in mind if you’d like an image-based logo text-based logo or a combination of the two, there are seven different types of symbols, each emphasizing fonts, colors and styles just a little bit differently, there are letter mark or monogram logos, and some of the more famous letter mark characters include HBO CNN in a personal favorite.

KFC a second option is wordmarks or logotypes. These are quite similar to letter mark logos, except for these logos focus on the name alone. The companies have distinct names several social media Companies use pictures and logo symbols.

These are most often used by established companies who are instantly recognizable abstract logos can be unique to your brand, think of Pepsi; I have no idea what their logo is exactly, but I do immediately recognize the brand the second I see the logo mission accomplished and A job well done. Maybe you have a mascot. Are you associated with your brand?

If so, why not make the mascot your logo? They’re recognizable and fun, think many combination mark logos as they sound to take the name of a company to add an image to it, and you have the combination mark logo in the last logotype that we have is the emblem these are much more traditional and are often used by schools or massive organizations.

The color in style the typography that you choose can help reinforce your the brand story, make sure that the font that you select the adjectives you use to describe your brand when you look at your board are there particular colors that you favorited more than others maybe you like bright reds and blues, or perhaps you often pick from the greyscale the colors you can help determine how you’re perceived lastly what style trends do you see on your board vintage looks floral style may be hard lines in a more modern look make sure the Styles you liked factor into your design all right you’re in the home stretch once you’ve developed some ideas invite some others into designs to add perspective it could be family or friends previous clients mentors you name it to find someone that you trust and get a second opinion, then take a look at what other logos look like in the same field it can help draw inspiration, or it could help show you what you don’t like whatever you do, don’t steal other people’s designs another thing you can do is to put yourself into your customers shoes.

When analyzing their feelings, try to put yourself into their minds. Do you like your logo then? Lastly, the final step in the brainstorm extravaganza is not to forget the end game; where do you see your logo going on the website on business cards in front of a building? Soon your logo will be much bigger than a thumbnail on a screen or a doodle on a piece of paper. Okay, it’s time to stop watching me clear yourself a distraction and submerge Yourself deep into your thoughts.

hope you enjoy this post and informative too

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